Working The Force Hard (For Better or Worse)

star_wars_episode_vii__the_force_awakens_ver3_xlgOkay, I can get behind a few product tie-ins for Star Wars: The Force Awakens, but others are both annoying and baffling once you take off the fan blinders. The obvious ton-plus of licensed toys based directly on the film and that Sphero BB-8 app-enabled robot that have been flying off store shelves? Yeah, those are givens any fan should run someone over with a landspeeder to get. I’ll even give it up for the assorted Star Wars food products from cereal to fruit snacks and beverages to the somewhat expensive Ample Hills Ice Cream I’ve yet to try because I can’t justify paying $36 for four pints and waiting almost a month to pick up or have delivered due to high demand.

Yeah, yeah. I’m not some major news network or big site, so I know I won’t get a shipment of free ice cream to try out like a bunch of local outlets have, so I’ll have to use my imagination (and the Force!) to get an idea of how well all those ingredients come together. Wait, what was I talking about? Ice cream thoughts lead way down the rabbit hole of distraction… oh, right. Continue reading

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Star Wars Episode VII Seems Even Cooler in Japan

Let’s see now… This:

Versus this:

Both are great trailers, but I give the edge to the Japanese edit for its slightly more spoiler-iffic moments. Um, that is all (for now) as I prefer to wait until the movie is actually out before judging anything else.

The Force Awakens My Slightly Cranky, Eternally Poor Side

star_wars_episode_vii__the_force_awakens_ver3_xlgHere are your heroes and villains on a crowded poster. Whee. I’m going to go see this, but more as a curious former super-fan who just wants to see how well director J.J. Abrams is going to try and nail the same feeling the first film had and to check out what the writing is like. The original Star Wars came at a crucial time where Hollywood movies were getting great, glum and gloomy (Taxi Driver, anyone?) to the point where something like George Lucas’ inspired sci-fantasy pastiche with its groundbreaking visual effects (for the time) made suddenly happier audiences rush back to theaters multiple times, buy up every bit of merchandise as it was announced and add more fuel to Hollywood’s now common sequel frenzy.

I’m not much of a big merch guy these days, but I do feel a tiny bit sorry for some Star Wars fans who want every freebie out there these theaters are going to hand out. Good Luck, pal. Seeing the list of different items on the official Star Wars site made me a bit annoyed because it’s going to be nearly physically impossible for ONE person to grab each of these items unless they’re willing to do a LOT of traveling, have family or friends in the movie theater business who don’t mind setting aside goodies, other friends and family who will be getting trampled by Grabby the Hutt during the handout phase or maybe they’ll just luck out on eBay after the fact. Of course, watch me proven VERY wrong by some fans who not only manage to get one or more of all those freebies legitimately, but post all about it for the world to see.

Eh, whatever happened to just enjoying a movie and maybe going to see it again with a friend. These days, it’s all a cash grab roundup that shuts less than enthused moviegoers out of the loop. Well,no complaints about the movie here – just a mild trip down the ventilation shaft with s side track into the compactor room. Heh, maybe I’ll just hold out for the inevitable Blu-Ray release in what… February or March? I don’t want to get Greedo-ed on the way to the theater because some irate SW fan-person in full regalia decides to bump me off because they didn’t like what I said.