OK, we get TWO TV ads in one day for this upcoming soon to be blockbuster? Hey, don’t blame me, blame Marvel for posting them so far apart. Anyway, what’s up with the oddball aspect ration? Sure, it looks awesome, but WordPress defaults these videos into such a tiny size that this will look like a Band-Aid in the post. Eh, I’m SURE you all know you can play this full screen so you can see what’s going on, right? Anyway, I wouldn’t mind finding out if anyone out there actually has a working Cinerama screen setup to show off, as I’d love to see some of those old films in that crazy wide view they ran in. I’ve only caught some stuff on TCM, but no TV out there can do the format justice…

One thing that’s going to get a lot of people into those theater seats is all those Iron Man suits zipping around like they’re coming off an assembly line. I can’t imagine this in real life, as all you’d see outside would be Fat Iron Man, Too Low Pants Iron Man, Homeless Iron Man, Slow Old Lady Iron Man (they fly in packs), Letting That Dog Poop On The Street And Not Cleaning It Up Iron Man and a few other annoying and impervious to damage Iron Man suits in action. Bleh. It’s the new Rascal (or Weasel, given that company’s legal woes of late). And THIS, dear reader, is WHY we have movies to watch. You get the hell away from real life for two hours at a time (not counting 20 minutes of trailers)…

Sure, May 3 isn’t exactly THAT far away… then again, it’s not exactly close, is it? Still, this seems to be the sweet spot for these blockbusters where a month or so in advance, the TV commercials start dropping in many varieties. Of course you can expect 30 and 60-second spots, clips scattered around cable and online, the early screening buzz (where the more fortunate press get to show up and blab about positively or otherwise on their sites) and finally, a few premieres of the star-studded variety.

Of course, for most films I eventually choose to see, I just flip a coin and decide whether I catch in a theater with a bunch of annoying people around me and sit through 20 minutes of trailers for stuff I probably won’t see or wait a few more months until it pops up on video. Tick, tick, tick, tick…