‘Ey! What’s all this now with popular directors tackling video game ads? First it’s David Fincher producing a wild and intriguing Halo 4 ad and now Guy Ritchie on this CoD MW3 commercial… hmmmmm. Well, I guess people need to work and hey, it’s always great to find out some quality movie talent are gamers, right? So it’s all good in the end. It’s also good that we’re not seeing these guys tackle adaptations of the games they’re doing ads for as full-fledged movies. I know I said in an earlier post that it would be a good idea to see longer form works from great directors based on games, but given that you’d end up with 21 writers trying to fit too much into a two-hour flick and the creative control disasters that would result from this sort of collaboration, TV spots and quick trailers are a better thing in the end foe gamers concerned about quality and continuity. OK, someone dial up Ridley Scott – I’d love to see him tackle some upcoming title (if he’s got an interest in gaming at all, that is)…